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Premier Gold Technologies funded the development of technology with investment strategies to accommodate the customer base groups of customers and/or consumers that cover the retail consumer sector. In most cases, a large part of these groups are made up of repeat customers with a high ratio of purchase over time. These customers are the main source of consumer spending. In many cases, customer base behaviours are well understood through market research or past experience. All actions taken by retail companies would be through consideration of its customer base. Many of the investment strategies developed by Premier Gold Technologies is to put money back into the pockets of the consumer. The satisfied customers become the repeat buyers and core customer of any retail company. This is the process that creates the customer base. The main buyers of a company are rarely cast in stone. The process of moving from low-end customers to more expensive and more profitable customers, is known as up streaming, and is an integral part of the theory of disruptive innovation. The balance lies in the ability to allow all consumers to transact and increase the stream of funds to keep on flowing. Analysing and understanding such customers is the main method of keeping them, and the reason why most assets are poured into Research and Development (R&D).
Premier Gold Technologies continues to invest in the R&D process by which old technology and new ideas become refined into better, more profitable innovations. With innovative investment in technology development that makes it easy for any customer to transact, keeps money flowing and economies growing.